David Osborne is a veteran financial advisor and the visionary behind On Alpha Capital (OA Capital), a boutique wealth management firm headquartered in Austin and Dallas, Texas. With over 25 years of industry experience, David Osborne has earned a national reputation for helping high-net-worth families, entrepreneurs, and professional athletes navigate complex financial landscapes with clarity, purpose, and precision.
A Career Built on Trust and Strategy
Osborne began his career as a financial advisor at Morgan Stanley, where he honed his skills in strategic equity and income investing, retirement planning, and long-term portfolio management. It was during these early years that he cultivated a passion for client relationships, realizing that financial advice is most impactful when rooted in personalized attention and integrity. [LinkedIn]
In 1999, he launched On Alpha Capital to pursue a more independent, conflict-free approach to wealth advising—one that prioritizes client goals over market hype. His firm now serves clients across more than 20 states and has become a trusted partner to a diverse clientele, including professionals, corporate executives, student-athletes, entertainers, and business owners.
A Full-Spectrum Approach to Private Wealth Management
David Osborne offers more than portfolio advice—he provides holistic financial stewardship and wealth-building support. OA Capital is designed to support clients through every stage of life and business, offering comprehensive, customized services that include:
- Investment Management
Osborne constructs well-diversified portfolios tailored to each client’s risk profile, time horizon, and financial goals. This includes:
- Public equities and fixed income
- ETFs, mutual funds, and dividend strategies
- Tax-sensitive investment allocations
- Alternative assets, including vetted exposure to cryptocurrency, private equity, and real estate holdings
- Tax and Estate Planning Coordination
Working alongside CPAs and estate attorneys, Osborne develops tax-efficient wealth strategies and estate plans that preserve family legacies and reduce future liabilities. Services include:
- Trust and estate planning strategy
- Charitable giving and donor-advised funds
- Tax-loss harvesting and year-end planning
- Gifting strategies for children and heirs
- Retirement and Succession Planning
For business owners, executives, and professionals approaching retirement, Osborne helps structure a smooth financial transition:
- Retirement income planning and distribution strategies
- Business succession and liquidity events
- 401(k), IRA, and pension optimization
- Social Security and Medicare planning integration
- Risk Management and Insurance Advisory
Through his Group 1 Life & Health Insurance License, Osborne ensures clients have the right coverage to protect their families and businesses:
- Life, disability, and long-term care insurance
- Insurance as part of estate planning
- Asset protection strategies
- Policy reviews and needs analysis
- NIL Leadership with OA PRO
Osborne is widely respected for his pioneering work in NIL (Name, Image, and Likeness) financial planning. As college athletes and rising stars begin earning significant income through brand deals, sponsorships, and social media platforms, Osborne’s OA PRO service helps them:
- Build sustainable wealth from short-term opportunities
- Avoid sudden-wealth pitfalls and predatory contracts
- Understand and manage self-employment tax exposure
- Set up LLCs, SEP IRAs, or S Corps where appropriate
- Create a disciplined foundation for long-term financial freedom
- OA PRO is not just a service—it’s a financial mentorship platform for the NIL generation.
- Credentials That Inspire Confidence
David Osborne is registered in over 20 states and holds a full suite of securities and insurance credentials that position him among the most qualified advisors in the space:
FINRA Licenses:
- Series 7 (General Securities Representative)
- Series 24 (General Securities Principal)
- Series 31 (Managed Futures)
- Series 55 (Equity Trader)
- Series 63 & 65 (State Law & Investment Advisory)
Insurance:
- Group 1 Life & Health Insurance License
These qualifications enable him to serve a broad and diverse clientele—ranging from ultra-high-net-worth families and retired executives to athletes, entertainers, and emerging professionals.
Philosophy: Education, Empowerment, and Family Values
At the heart of Osborne’s practice is a deep belief in financial literacy and multi-generational empowerment. He doesn’t just manage assets—he helps clients understand them. Each engagement is grounded in education, with the goal of leaving clients more confident, knowledgeable, and prepared to make informed decisions.
Whether he’s coaching a 21-year-old athlete on investment basics or helping a family develop a 50-year legacy plan, David Osborne brings the same values to the table: clarity, trust, and continuity.
Based in Austin, Serving Nationwide
While OA Capital maintains a strong presence in Austin and Dallas, Osborne’s reach extends across the country. His ability to blend big-firm sophistication with boutique-level personalization has made him a sought-after advisor for families, business leaders, and institutions across the U.S.
A Commitment to Community and Youth Development

David Osborne’s leadership philosophy extends well beyond financial advisory—he is equally passionate about giving back to the community that shaped his values. He proudly serves on the Board of Directors for Thinkery, Austin’s dynamic children’s museum that inspires hands-on learning and creativity in young minds. In addition, he holds a board position with the Zeta Theta Chapter of Pi Kappa Alpha’s Housing Corporation, where he helps guide the long-term growth and stewardship of the organization’s residential and alumni initiatives. Through these roles, Osborne champions causes rooted in education, mentorship, and youth empowerment, reinforcing his belief that meaningful leadership always begins with service.
Legacy in Motion
David Osborne isn’t just a financial advisor—he’s a generational wealth architect. With deep experience, broad credentials, and a client-first philosophy, he and his team at On Alpha Capital help clients protect their past, navigate the present, and plan for a future that lasts.